Interactive Media Strategies, LLC

Interactive Media Strategies is a market research firm and consulting company founded in 2002. We conduct research on technologies for mobile and online video solutions, digital content monetization strategies, enterprise video communications, online video platforms and content management systems. We have clients in the US, Europe and South America who rely on our research and industry insights to help them guide their businesses and seek out new growth opportunities.

Our experienced team consists of seasoned research analysts, strategy consultants and video production professionals who have provided the industry with extensive industry analysis on the corporate use and spending on video technologies, and consumer applications for online video viewing, including social networking activities both online and on mobile devices such as smartphones and tablets.

We invite you to explore the pages of our website and download copies of White Papers, check out some of our Research Reports, Video Case Studies, Thought Leader Webcasts and other resource materials that are available here on the site. 

You can watch videos showcasing recipients of our Excellence in Enterprise Video Awards, (EEVA) including webcasts featuring video interviews with representatives of EEVA award winners such as Intel, General Motors, Barnes & Noble, 
Northwestern Mutual, Sprint and others featured in our video portals. 

"Learning from the Best" Webcasts and White Papers

IMS is pleased to announce our newest research initiative, a webcast and white paper series entitled, "Learning from the Best."  This series features guest speakers and industry thought leaders from media, entertainment and publishing industries. Each webcast and white paper provides analyst insights, best practice examples and industry research on key trends in the use, deployment and spending on digital media and online video by consumers and businesses.

The live webcast presented on March 14 was titled, "Learning from the Best: Successful Strategies and Best Practice Case Studies for Online Video Advertising." 

The second in the series was presented on February 26, titled "Learning from the Best: Successful Approaches to Generating New Revenues with Paid Video Content."  

Our first webcast in this series, Learning from the Best: How Media & Entertainment Firms are Doing Online Video Right” was presented on January 31, 2013 and featured guest speakers that included John Clark, Executive Director of the Reese Felts Digital News Project and Chris Johnston, Vice President of Digital Media Solutions at Brightcove. 

For more information about the "Learning from the Best" webcast series, contact:

Paul Ritter, Chief Research Officer
Interactive Media Strategies, LLC
ritter @
(508) 881-7149